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How to run a

Crowdfunding Fundraiser

A crowdfunding page allows supporters to easily make donations without the expectation of receiving anything in return.

Hands holding a credit card while typing on a laptop

SuccessFund's campaign template makes it easy to:

  • Accept online payments of all kinds (including Venmo) without taking payments into personal accounts.
  • Track progress toward your goal and aggregate results by student or group so you know who's participating.
  • Create your page, share the link, and watch your results come in.

How-to video: Create and customize this campaign

Podcast interview of others who found success

In this podcast, Ayesha tells us how the Alta Football Team crushed their goals in just one evening for her telethon. While a telethon is a variation on crowdfunding, this example still provides great insights into how to successfully plan, manage, and wrap up a crowdfunding campaign.

Some of the best ideas we've seen

  • Identify a Need: Determine a specific need at the school not covered by the budget (technology, facility upgrade, etc).
  • Set a Goal: Calculate necessary funds tied to the identified cause so donors understand use of funds.
  • Download SuccessFund Flyers for Students to Share: Mockups showing fund use grabs attention on social media, driving traffic.
  • Recruit Student Ambassadors: Leverage student leaders across academics, arts, athletics to spread awareness.
  • Offer School Swag: For donation levels, provide school gear, reserved parking, banners to incentivize stakeholders.
  • Send Emails: Well-crafted emails from admin to faculty, staff, parents, alumni drive participation.
  • Post Video Messages: Short, energetic videos inspire giving by highlighting needs and impact.
  • Provide Updates, IRL & Virtual: Show real-time progress towards monetary goals across digital channels to maintain momentum. Create a live visual that tracks progress and display in the main area of school.
  • Give Thanks: Thank all donors, volunteers and school community for efforts with videos, signs and celebration.

Every SuccessFund campaign is built with

  • Sell products and track inventory
  • Modern online payments (including Venmo)
  • In-person payments (including Venmo)
  • Credit the student you're supporting at checkout
  • Custom checkout questions, forms, and waivers
  • Log and track cash and check transactions
  • Automatic receipts
  • Scanning receipts for fulfillment and admissions
  • Customizable colors, calls-to-action, and imagery
  • and more...

Create a draft to get started

SuccessFund makes it simple.